THE MARVEL PAJAMAS KID IN THIS CHRISTMAS AD IS MELTING ICY HEARTS ACROSS THE INTERNET
The advertisement for Haford Hardware, a locally owned store in England, was released Sunday and is two minutes long. It shows a cute two-year-old boy in Marvel pajamas bouncing out of bed and getting ready for a day at work, running the family business. The boy, Arthur, is the real-life son of the shop owner, and once he arrives at work he cheerfully goes about his duties, including ringing up customers, and reading a story to some stuffed animals before a twist at the end.
As of this morning, the ad has been watched over 1.2 million times on YouTube, and many left comments about how touching the ad is.