Joe Biden is looking to reach young voters where they are -- on Animal Crossing: New Horizons.
Biden's presidential campaign launched its presence on the wildly popular Nintendo Switch game yesterday with official yard signs that players can use to decorate their islands.
The game, which debuted in March, takes place on an island that players can customize, and downloading an app allows users to upload images into the game. The Biden campaign is now providing QR codes that players can scan to get and display yard signs for both their virtual islands.
Christian Tom, the Biden campaign's director of digital partnerships, told The Vergethere will be, quote, "more digital swag, voter education tools, and organizing efforts" to come in the game.
My favorite response on Twitter:
(Pulse Networks)