Well, mostly at babies. And mostly cheese.
People are Throwing Cheese Slices at Their Babies in Viral Trend
People are throwing slices of cheese at their babies' faces and posting the video on social media in a trend that quickly went viral, but not everyone is on board. It was started by a Michigan father who shared a Facebook video last Tuesday of a baby getting cheese thrown on it with the caption, "You asked for it, here it is! Attack of the cheese Episode 2. He wasn’t happy after this one."
Two days later, a Twitter user shared the same video, but used the message, "just cheesed my lil brother." The video had gotten more than eight million views by the weekend, but the Twitter user decided to delete it and apologized to the family of the child. By then though, hundreds of people had begun imitating it and posting the videos on social media. However, the babies usually look confused or unhappy in the videos, and not everyone thinks it's cute or funny.
Social media queen and mom Chrissy Teigen gave it a thumbs-down, tweeting, "I love a prank as much as anybody but I cannot get myself to throw cheese at my adorable, unsuspecting baby who has all the hope and trust in the world in me."